FAQ

I get asked a lot of questions about what it is I do here at Brazen Profit Lab, so I took a hot minute to answer the questions I receive all the time.

What is Brazen Profit Lab?

Who is Brazen Profit Lab for?

What kind of help and support can I get beside reading your content?

Why does Brazen Profit Lab exist, and why should I giving a flying Louboutin?

Where do I go to get help growing my online fashion business fashion?

Do you do 1-2-1 consulting or provide done-for-you services, Stacey? And if so, how much will it cost me?

Where can I kick it with you, oh Brazen one?

Who have you worked with in the past, show me your client testimonials?

Take me back to the top of the page

 

What is Brazen Profit Lab?

Brazen Profit Lab is a boutique marketing agency and training community for new and emerging fashion designers, or as I like to call them, “future fashion moguls”.

Sadly, most fashion and design schools don’t teach the business of fashion, especially not the online element of it. Many new designers get as far as building a website (because they have been told that they need one), but they have no clue what to do next.

They have no clue how to market their brand (or themselves) online, let alone how to drive traffic to their website. And the fact is, without brand visibility, social proof, and a steady stream of traffic, they don’t make sales.

Brazen Profit Lab provides done for you marketing services and online training to help future fashion moguls master the art of marketing their online business and, finally start to profit from their creativity, commitment and hard work.

 

Who is Brazen Profit Lab for?

If you’re a fashion or accessory designer who wants to learn how to build and grow a profitable online fashion business - built to last - then, you’re in the right place. Whether you sew all your designs by hand or, whether you’re sampling and manufacturing (and quickly going grey), this website is designed to help make learning online marketing skills, easy(ier).

This is not the right place to learn how to get into a new boutique or book a trunk show, but if you want to learn how to:

  • Create a fashion brand that naturally attracts your ideal customers
  • Get your online store more visibility, customers and fans - using free & paid marketing strategies
  • Build your email list, then learn how to use this list to significantly increase your income…

…and much, much more, you’ll find this site an invaluable resource.

To be honest, that’s just the tip of the iceberg, but unlike the Titanic when you sail with me, you’ll swim, not sink!

 

What kind of help and support can I get beside reading your content?

There are a few ways we can kick it and work together.

  • The Fashion Fast Lane forum - a private Facebook group for new and emerging fashion designers to network, talk about marketing and sales, and get support on those days when being a business owner sucks ass! ’Cos we all have days like that, right?
  • I offer digital strategy consulting and copywriting services which you can take a look at, here. Book yourself in for a FREE 30 minute biz review via the contact form.
  • I’m taking BPL to the next level with the Fashion Marketing Atelier: A marketing training academy and community solely for fashion and accessory designers. To be the first to know when I open the doors leave your best email here.

If you’re a fashion or accessory designer, you already know how to cut, sew, conceptualise and make. But… do you know how to sell? The Fashion Marketing Atelier will be your place to get your hands dirty learning the marketing skills, tactics and tools you need to succeed online. You can expect in-depth training, a private forum where you can ask questions and get answers and support. Time saving cheat sheets and resources, and tips to help you stay organised and productive. There will also be options for group coaching and explosive growth masterminds - for those of you who want to disrupt the marketplace as quickly as possible.

Warning: This community is only for fashion and accessory designers who are ready to stop dicking around on the internet, and want to learn how to make sales with their online fashion business each and every day. I don’t do HYPE, I do HUSTLE, and the goal is that with time, effort and commitment, every member of the community will start to experience 4 and 5 figure sales days (like it’s no thang!). And from there… the only way is up! To be the first to know when we go LIVE (and enjoy a delightful early bird startup support discount) leave your pretty ‘lil email here so I can let you know the minute I open the doors.

Excuse me if I blow my own trumpet for a second, but this is gonna be all kinds of fierce, so if you’re serious about transforming your online fashion business, getting in early on this is really a no-brainer.

Why does Brazen Profit Lab exist, and why should I giving a flying Louboutin?

Brazen Profit Lab exists because I love fashion. And, I got sick and tired of watching incredible fashion designers fail to launch. Or, launch, and have about as much impact as a fly hitting a window.

This is bad for the world. Yes! the world.

We need people like you to succeed.

I’m a go-hard-or-go-home online marketer, with an uncanny knack of simplifying complex tasks. My superpower is helping people get out of their comfort zone and into their profit zone, all while feeling supported, understood and compelled to bring their A-game.

So if feeling stressed out, overworked, overwhelmed and under appreciated — are feelings that you’re all too familiar with? YOU’RE the reason that BPL exists.

If questions, like:

      • “How the hell am I gonna sell this stock that has been sitting in my living room for two months?”
      • “Why aren’t people coming to my website?
      • “I have traffic, but noone buys - wtf not?”
      • How do I balance all this social media malarky, while still staying creative and having a life?”
      • “What the hell is SEO, content marketing, conversion rate optimisation? And how the heck can I learn it all quickly, so my business doesn’t fail and I don’t lose a shit tonne of money, time and personal pride?”
      • “I can make a great frock, but I can’t write a product description to sell it to save my life. What the hell am I gonna do?”

…keep you up at night? Then this website and all the services I provide here, are for you. I believe you deserve to be recognised and PROFIT from your creativity and skill set. And I’m on a frickin’ crusade to make sure as many of you brilliant, creative innovators, get yours +tax!

Where do I go to get help growing my online fashion business?

If you’re reading this website, you already know the where. A large part of what I do takes place right on this website. But don’t forget there is the Fashion Fast Lane group (click here for access), the training community (currently in creation), and, if you’re not on my mailing list (these peeps get all my best free content), well, then you’re crazy. That’s all I’m gonna say about that.

Do you do 1-2-1 consulting or done-for-you services, Stacey? And if so, how much will it cost me?

Well seeing as you asked so nicely, the answer is yes. As a copywriter and digital strategist, I work with clients to fine-tune their branding and marketing strategies, and I help them create the written marketing assets they need to successfully market their business (and themselves) on the web. Book yourself in for a free 30 minute project and biz overview to see if my services and way of working are a good fit for you and your brand.

I’ve kept my rates as affordable as possible (not because they’re not worth more), but because I want to make the assistance I offer available to as many future fashion moguls as possible. So please don’t ask for a discount or start any of that nickel-and-diming, nonsense. I don’t play that game. However, if you’re just starting out, or have had a shocking last few months - sales and motivation wise - and these rates are a little rich for where you are in your business right now… I get it!

I would advise you to soak up as much of the free training I share as possible, get active in the Fashion Fast Lane forum, and make sure you’re signed up to be the first to know when the Fashion Marketing Atelier goes live.

This is the training community I’m creating to give you the skills, steps, and knowledge you need to do your marketing yourself. This way, you won’t have to hire me, or some other fancy schmancy consultant - and you’re free to learn at your own pace, all without feeling overwhelmed or priced out of the market for professional help.

Give yourself the gift (that keeps on giving), and sign up today to be the first to know when we go live and claim your early adopter discount. Seriously, this will be your biggest bargain this side of Christmas.

 

Where can I kick it with you, oh Brazen one?

Unless my server goes down, this site is open 24/7, as is the Fashion Fast Lane Forum (Facebook group) . If you’re a client, we’ll be in contact as often as we need to be.

If you need to speak with me personally to discuss whether the training community is right for you, please contact me via the contact page

 

 

Who have you worked with in the past, show me your happy, clappy clients?

3

“Tireless work ethic, and fun to work with”

“Stacey is a great partner for any business that wants their story to jump off the page. Her magical words are truly inspiring and will have a strong impact on your audience. Her tireless work ethic, great sense of humor and passion for a job well done make her a real joy to work with.”

Terry Omata - www.revealshop.com

 

5

“Excellent copy on a tight timeframe. Stacey delivers”

Stacey was a joy to work with. FringeSport needed help branding and communicating our value proposition to our customers (and employees). Stacey thoroughly researched the project and completely re-wrote our About Us page. She performed excellent work on a tight time frame.

Peter Keller - www.fringesport.com

 

4

“You made it easy, thank you”

Stacey and her team helped put in place systems of marketing and creation that have organized our team efforts for seamless execution of new product launches, email marketing and social media management. The creation of our customer personas was key in targeting our marketing and content perfectly. Brazen is the team you want to organize and execute.

Sabina King - www.veppocig.com

 

2

“Great work!”

“Working with Stacey was an absolute joy. She poured her heart into every article she wrote for our Bangkok travel guide. She paid attention to details and made herself available for rewrites. We’re so thrilled to have her as a contributor on Dcovery. Cheers!”

Matt Bellemare - www.Dcovery.com

 

1

I’d recommend her to anyone who wants to succeed in their online initiatives!”

There are no words to do justice to the TALENT and EXPERTISE Stacey and her team at BPL brings to the table. Stacey captured my vision . Went beyond my original ideas. And gave my a dynamic web presence and marketing strategy. She continuously goes beyond the call of duty to ensure that our projects run seamlessly and timely. I’d recommend her to anyone who wants to succeed in their online initiatives!”

R.fuller - small business owner.

 

client images

“Outstanding work”

We were extremely impressed with Stacey from our first conversation, she held a discovery secession with us to find out more about our business and understand what we were trying to achieve. She worked really well to deliver some outstanding work and really understood our message and our target market. If your looking for something special then we would most definitely recommend Stacey. She is extremely professional and works hard to hit her deadlines.

 

Neil & Dipna- www.indulgegiftbox.com

Mars brazen profit lab client“Like watching a popcorn action movie while having valuable information installed into my brain”

I was blind but now I see. Stacey’s workshop opened my eyes and gave me new insights about reaching my right customer.I learned how to think like my target market, address them emotionally and write copy that converts. Stacey is both entertaining and informative. Participating in her workshop felt like watching a popcorn action movie while having valuable information installed into my brain. More importantly, I walked away with actionable steps that I could immediately apply to my online biz.
Yay.
Mars Dorian - www.marsdorian.com

 

elena - brazen profit lab client“Energetic, open and vivid, Stacey with her amazing sense of humor created a great atmosphere of interaction and learning”

Thank you very much for the awesome and inspiring Copywriting Workshop! The combination of valuable copywriting tricks and techniques, interesting and useful examples and practical exercises helped me to empower my e-mail marketing. I enjoyed Stacey’s Workshop and strongly recommend it to everybody who wants to write powerful e-mails and get more newsletter readers and more customers”.

Elena Ramirez -Hernanadez - Founder of www.activonga.com
Shall I go on?

 

 

Take me back to the top of the page

Okay hot stuff! If after reading alllll dat, you still have questions? You’ll find my contact page here, or feel free to email me at stacey@brazencopywriter.com - I usually respond to all emails within 48 hours.

So, future fashion mogul! If you’re ready to stand up, stand out, and SELL OUT (without selling out) don’t waste another second, choose your own adventure, and let’s get this party started, shall we?


Love & Hustle

Stacey “Brazen” Herbert

xo